In this course, you will discover how to have a courageous conversation with your client & use effective strategies to help bring your client payments current.
The past couple of years has provided many challenges. Accountants and other professional advisers have been in the hot seat to understand new fast-tracked legislation, dramatically different economic environments, and to help clients under pressure.
Accountants and advisers have stepped up and acted with a sense of urgency and a duty of care. They have often done a great deal more work for troubled clients. However, client payments aren’t always keeping up and invoices are running late. Every professional knows that cash is king, but no one wants to damage long-standing relationships.
Business Coach and Strategist
Dr Abbie Widin coaches sole practitioners through her coaching business One Extra Zero, and helps them identify their highest potential clients, package their services and set their fees. She also runs a successful boutique consultancy (GTM Co) and designs go-to-market strategies. She helps firms of all sizes find new revenue and margin opportunities among their existing customer base. She helps clients structure their service offer for their A- and B-grade customer groups, and then create a go-to-market strategy to increase conversion. She has an extensive background with senior international marketing & sales roles in blue-chip multinationals such as P&G and Kellogg, and a PhD in medical research from the University of Sydney. She is also a director of both public and private Australian companies.
